Home Depot's Orange Apron Media Unveils Partnerships, Product Innovations

The retailer media network expands collaboration with Reddit and Pinterest while introducing new on-site advertising tools and a certification program.

Giant Eagle, Ferrero Join 2026 Retail Media Summit Agenda

Discover how organizational shifts and AI are redefining the retail landscape at the P2PI event, June 2-4 in Chicago.

Inside BACi On Location: A New Summit for Solving BevAlc's Biggest Challenges

The members-only event in May blends strategy sessions with peer discussion and networking, featuring speakers from Harris Teeter, Gopuff and more.

GLP-1 Is Driving Discovery Across Channels; Are Brands Showing Up Correctly?

GLP-1 medications are shifting shopper behavior, but overtargeted messaging risks missing the broader wellness trend.

Unilever's Blueprint for Turning Impressions Into Affiliation

By capitalizing on high-intent cultural peaks and co-authoring content with trusted creators on YouTube, Unilever is shifting from chasing reach to building sustained brand desire.

Discovering What Shoppers Want From Their Retail Media

As consumer expectations continue to rise, brands must offer benefits, relevance and timeliness when getting to know their shoppers better, according to a Dunnhumby study.

Industry News Briefs

Apr 27, 2026
Instacart Now Available in Claude AI
Apr 16, 2026
Grocery TV, ABCS Insights Partner for In-Store Sales Measurement
Apr 13, 2026
Belk Launches Beautyspace Shop-in-Shops
Apr 3, 2026
Circana Tool Speeds Purchase-Based Audience Building, Activation

Inside Bimbo's Omnichannel Play With Novamex's Jarritos

The brands share details of their program at Walmart, Kroger and various regional grocers during Hispanic Heritage Month.
Canada

DoorDash Adds Empire Banners to Delivery Network

Partnership marks one of the delivery company’s largest grocery expansions in Canada.
Dick's Deploying AI Agents as 'Digital Coaches'

Learn how the retailer is ramping up personalization in stores and online.
Canada

Inside Canadian Commerce

Q1 2026 trends, tactics and standout activations.
How Josh Cellars Is Rethinking Loyalty in Fragmented Wine Market

As wine demand softens, the brand is using loyalty to drive trial, capture data and rethink shopper engagement.
Canada

Rona Launches Exclusive Scotts In-Store Space

The Canadian home improvement retailer partners with the lawn and garden brand for an enhanced in-store experience.

Institute Awards

Mark your calendar for Path to Purchase Institute awards programs for 2026, including the Retail Media Awards, Women of Excellence, 40 Under 40 and Omnishopper Awards. Learn how to get involved!

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Member Exclusive Retailer Profiles

Need a full download on a specific retailer? From merchandising to in-store and promotional strategies, P2PI members can browse detailed profiles on 38 leading retailers in the U.S. and Canada.

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P2PI members have exclusive access to our robust image vault comprising thousands of images depicting digital activations, in-store displays and more across a variety of retailers, product categories, channels and themes.

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